ASUS unveils new line of Intel-powered Copilot+ PCs at IFA 2024

Global tech brand ASUS recently unveiled its latest lineup of Copilot+ PCs powered by Intel Core Ultra processors at IFA 2024, in Berlin.. The Always Incredible Media Day event featured these new devices representing ASUS’s commitment to integrating artificial intelligence into everyday computing, offering high performance across various form factors. The special launch included the AI-driven Zenbook, Vivobook, and ExpertBook laptops, along with the ASUS NUC 14 Pro AI, a compact mini PC designed for demanding commercial use.

During the event, ASUS introduced several innovations that herald a new era for PCs. These new devices, equipped with up to Intel^® Core^™ Ultra 9 processors (Series 2) delivering up to 48 NPU TOPS, will bring exclusive on-device AI capabilities to Windows 11. The Copilot+ PC experiences will be accessible through a free update once it becomes available.

“Together with ASUS, we’re elevating the consumer and commercial product experience. ASUS laptops that are powered by Intel^® Core^™ Ultra processors (Series 2) deliver unmatched performance, extended battery life, extensive security features, and cutting-edge AI capabilities. From productivity to creativity, these products deliver a new standard for user experiences across all sectors,” said Michelle Johnston Holthaus, Intel’s executive vice president and general manager, Client Computing Group.

Key highlights include the Zenbook S 14 (UX5406) and S 16 (UX5606), ultra-slim OLED laptops made from the eco-friendly Ceraluminum material, combining cutting-edge design with powerful AI capabilities. Each ultraportable laptop equipped with the aforementioned Intel Core Ultra processor, a 3K 120 Hz Lumina OLED display. and a long-lasting battery.

The Vivobook S 14 (S5406SA) and Vivobook 14 Flip (TP3407) also received upgrades, delivering exceptional performance in lightweight, portable designs. Each model features a dedicated Copilot key to boost productivity through AI-enhanced applications like ASUS’s StoryCube.

For small businesses and prosumers, the ExpertBook P series (P1403/P1503), promises to revolutionize work productivity with advanced AI features like AI translation, noise cancellation, and business watermarking. These laptops are tailored for those who need reliability, security, and efficiency in professional environments.

ASUS’s collaboration with Intel has enabled these AI-powered devices to deliver unmatched processing power and battery life while maintaining sustainability through the use of recycled materials. The brand also introduced its ASUS NUC 14 Pro AI , a compact yet powerful system perfect for edge computing.

As such, this brand new lineup promises free Copilot+ PC updates and aims to continue the steady progress of AI integration. The main objective is the unfolding of a new era of smarter, more intuitive computing for consumers and businesses alike.

For more information on these new ASUS Copilot+ PCs, visit the official website or drop by their social media page.