Honor of Kings highlights first gaming-themed 3D billboard in PH
There's going to be a lot of HoK fans in BGC this month.
The crossing at One Bonifacio High Street in Bonifacio Global City is iconic for many things. It is one of the centerpieces of food and entertainment in the BGC area, with a massive 3D billboard that features so many unique brands on a regular basis. It’s only a matter of time until gamers see something on the big screen that caters to them. True enough, Honor of Kings brings the Philippines’ first ever gaming-themed feature into the 3D billboard.
Located at One Bonifacio High Street in Bonifacio Global City, this groundbreaking display brings to life an animated battle between two of the game’s most iconic characters in a visually striking spectacle. Regardless of if you’re an existing player or someone who has yet to log in, the Honor of Kings 3D feature is something that is just too hard to ignore when you’re passing by the area.
The advertisement spans two separate but synchronized 3D billboards, creating a dynamic visual experience. The scene showcases Dolia, the fan-favorite magical mermaid, bravely battling the menacing Overlord. Dolia casts powerful spells, leaping to the second billboard in a bid to push back the enemy. The integration between the two billboards marks a first for gaming-related advertisements in the country.
Throughout December, the billboard will serve as a focal point for a series of exciting activities planned by Honor of Kings. Fans and players are encouraged to regularly visit Bonifacio High Street, snap photos and videos of the display, and share their experiences on social media.
With this ambitious 3D billboard, Honor of Kings has raised the bar for interactive advertising in the Philippines, offering fans and passersby a truly immersive experience. Whether you’re a long-time player or new to the game, this showcase is a must see.
For official updates on what’s happening with Honor of Kings, you can follow them on their different online platforms: Instagram, Facebook, Twitter, YouTube, Twitch, and Tiktok.