ASUS unveils new AI-powered Copilot+ PC lineup at CES 2025
New Copilot+ PCs from ASUS? CES 2025 is straight fire!
Global consumer tech brand ASUS recently unveiled their latest lineup of AI-powered Copilot+ PCs at CES 2025, alongside other innovations. As such, new laptops, desktops, and mini PCs were on display, all of which are designed to make artificial intelligence more accessible to consumers and businesses alike. The company’s “Always Incredible” virtual launch event showcased several groundbreaking products, including what ASUS claims is the world’s lightest Copilot+ PC.
The flagship Zenbook A14, priced at $899, weighs less than 1kg and features a new Ceraluminum chassis that offers enhanced durability and scratch resistance. Powered by Qualcomm’s Snapdragon X Series processors, the laptop boasts over 32 hours of battery life and includes advanced AI features for tasks like image editing and content creation.
For budget-conscious consumers, ASUS introduced the Vivobook 14 and 16 series, starting at $699. These laptops integrate similar AI capabilities while offering up to 19.8 hours of battery life and a 44% performance improvement over previous models. Both devices feature Microsoft’s Pluton security processor and AI-enhanced cameras for improved security. These Vivobooks are now available for pre-order.
“Copilot+ PCs are the fastest, most intelligent, and secure Windows PCs ever built, with AI experiences that inspire productivity and creativity,” said Mark Linton, Vice President of Device Partner Sales at Microsoft. “It’s an exciting time for Windows 11, our partnership with ASUS, and the expansion of its Copilot+ PC portfolio. As we approach the end of support for Windows 10, now is the perfect time to upgrade to a new Copilot+ PC, like the all-new Zenbook A14 or Vivobook 14/16.”
In the business sector, ASUS launched the ExpertBook B series laptops and the ExpertCenter B900 desktop computers. The ExpertBook B series notably introduces the Digital Product Passport (DPP), a new feature that provides detailed information about the product’s lifecycle and environmental impact. The ExpertCenter B900 series marks ASUS’s first commercial AI desktops, powered by Intel’s new Core Ultra 200S processors.
The company also expanded its mini PC offerings with the NUC 15 Pro series and the ExpertCenter PN54. The NUC 15 Pro features Intel’s Core Ultra processors and supports up to four 4K displays, while the AMD-powered PN54 delivers high-level AI performance in an ultra-compact 0.5L chassis.
“ASUS is entering an exciting chapter focused on making AI-driven technology more accessible and impactful,” said Samson Hu, ASUS Co-CEO. Microsoft’s Mark Linton added that the timing is perfect for users to upgrade to these new Copilot+ PCs as Windows 10 approaches end of support. . “This year, at CES 2025, we’re taking our commitment to democratizing AI further by being one of the first brands to offer a line of Copilot+ PCs that promote exceptional value and outstanding innovation. Ultimately, our solutions are always designed to enhance user experiences for everyone, from individual users to enterprises.”
The new products will be available for hands-on experience at The Venetian Expo in Las Vegas from January 6-9, 2025, alongside other ASUS innovations including peripherals, displays, phones, and networking devices. Pre-orders for the Zenbook A14 and Vivobook series are now open on the ASUS website.
For more information and updates, check out the official Facebook page.